History of the Genre
Jane Austen (Regencies—picked up by Georgette Heyer in the 1920s & 30s, first historical romances)
Banned erotic novels (Henry Miller, Marquis Du Sade, Lady Chatterly’s Lover
The Flame and the Flower by Kathleen E. Woodwiss (1972)
first modern romance novel—original paperback, distributed in drugstores & grocery stores
“Bodice Rippers” of the 70s & 80s—now considered offensive/derogatory term, depicted forced/abusive sex
Romance Literature Statistics—RWA Market Research Study
· Romance fiction generated $1.37 billion in sales in 2008. 1 in 4 books sold is a romance (Time, 9/21/09 ).
· 7,311 new romance titles were released in 2008.
· In 2008, romance was the top performing category on the New York Times, USA Today, and Publishers Weekly best-seller lists.
· Romance fiction sales are estimated at $1.36 billion for 2009.
· 74.8 million people read at least one romance novel in 2008. (source: RWA Reader Survey)
· Romance fiction was the largest share of the consumer market in 2008 at 13.5 percent.
· Romance Market Share Compared to Other Genres
o Romance fiction: $1.37 billion in estimated revenue for 2008
o Religion/inspirational: $800 million
o Mystery: $668 million
o Science fiction/fantasy: $551 million
o Classic literary fiction: $446 million
Definition (From RWA Website):
A Central Love Story: The main plot centers around two individuals falling in love and struggling to make the relationship work. A writer can include as many subplots as he/she wants as long as the love story is the main focus of the novel.
An Emotionally-Satisfying and Optimistic Ending: In a romance, the lovers who risk and struggle for each other and their relationship are rewarded with emotional justice and unconditional love.
Romance novels may have any tone or style, be set in any place or time, and have varying levels of sensuality—ranging from sweet to extremely hot. These settings and distinctions of plot create specific subgenres within romance fiction.
Romance Novel Formats
· Series or "category" romances: books issued under a common imprint/series name that are usually numbered sequentially and released at regular intervals, usually monthly, with the same number of releases each time. These books are most commonly published by Harlequin/Silhouette.
· Single-title romances: longer romances released individually and not as part of a numbered series. Single-title romances may be released in hard cover, trade paperback, or mass-market paperback sizes.
Library Treatment
Paperback Romance section (mass markets)
Paperback editions go out of print quickly
Hardcover & trade paperbacks interfiled
In line for a future large breakout collection—don’t know what that will look like
Awards
Romance Writers of America : RITA Awards—recognizes outstanding published novels & novellas in 12 categories
Resources
Amazon.com Romance page
www.eharlequin.com (book lists, occasional free pdfs)
www.rwanational.org (Romance Writers of America)
Smart Bitches, Trashy Books
Readers
People turn to escapist reading in hard economic times (just like they turn to chocolate and pantyhose)
Comfort reading—guaranteed happy ending
Upbeat, simple, easy to follow
Readers are mostly women
More issue-driven books (reflecting womens’ changing roles, more single mothers, etc.)
Description/Categories
Many authors write in different subgenres
In addition to ARRT Workbook categories:
“Novels with strong romantic elements”
Plot goes beyond typical romance boundaries—Danielle Steel, Jackie Collins, Barbara Taylor Bradford
Category Romances (Paperback romance)
originally based on Romance Writers Pink Pages (1993)—now obsolete
Gave page counts & word counts; precise descriptions for what they would publish
Harlequin: 30 imprints
guidelines for writing in each of their imprints are on their website
Inspirational Romance: Religious or spiritual beliefs are a major part of the romantic relationship
Francine Rivers
Terri Blackstock
Karen Kingsbury
Beverly Lewis—Amish
Publishers: Bethany House, Zondervan, Tyndale House, Steeple Hill